CORPORATE Visual Merchandising

From October 2023 to April 2024, I served as a Corporate Visual Merchandising Intern at Ferragamo in Florence, splitting my time between the Florence headquarters and the Milan showroom alongside the VM Corporate Head team. My day-to-day work ranged from developing photoshoots and crafting visual guidelines for retail stores to the exhilarating task of resetting the Milan showroom after each runway debut, bringing the latest collection to life in real time for Buyers, Media, and beloved customers.

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Thesis Project